Travel Daily
September 10, 2024
Rail travel is on the rise for Australians, Railbookers CEO Frank Marini has revealed in an exclusive interview with Travel Daily.
Australia is the company’s second fastest growing market, with sales up 55% compared to last year, whereas overall, Railbookers is up 30%.
Marini also noted the trend towards Australians extending the length of their train travel.
“The average number of days customers are travelling with us keeps getting longer.
“In general, out of this market, it’s about 12 nights, but it’s increasing to 13 or 14 days,” Marini said.
“The Australian customer may travel for three or four weeks, but [the rail] segment is getting longer, even if it’s being tagged onto other things.”
Interestingly, 27% of Railbookers’ business out of Australia comes within 90 days, from the moment of inquiring and booking to departing.
“That’s amazing to me, and what I’d like to say to agents is we really thrive on last-minute bookings.” – Frank Marini, President and CEO of Railbookers
“That’s amazing to me, and what I’d like to say to agents is we really thrive on last-minute bookings.
“We’re actually very good at it, where other companies may struggle,” explained Marini.
Marini describes Railbookers as “the agent for agents” and is proud of the level of customer service that the company provides, in addition to its weekly webinars, incentives and sales.
“I want to thank the agents in Australia for giving us a chance,” he said.
